Cracked heels

What is it?

  • Cracked heels are simply cracks in the calluses forming on the heels.

  • At the beginning of each step taken as we walk the heel strikes the ground. This is known as GRF (Ground Reaction Force).  This concludes that the same pressure is applied to out heels as we strike the ground.  As such, our heels need to be good shock absorbers to dissipate the GRF. 



  • This is usually due to a lack of moisture in the layers of skin.


  • Diabetes; Eczema; Inappropriate-footwear; Psoriasis, Thyroid imbalance (hypothyroidism = underacting; and weight-gain amongst other factors) all affect the regulation of water content in the skin resulting in excessive flaky dry skin which will eventually crack / split).

  • Inappropriate footwear which is not absorbing (GRF) shock sufficiently.


  • Podiatric care and advice


What is it?

  • This is a condition that is caused by cold weather or sudden temperature changes.  Chilblains usually affect peripheral tissues (tips of the fingers; tips of the toes; heels; lower legs, nose and tips of the ears).  The affected skin appears as areas of inflammation.


  • Circulatory insufficiency due to cold weather cause the narrowing of blood vessels which are superficial (nearer to skin).



  • Podiatric care and advice


Please note - If you are unable to attend an appointment - please notify us as soon as possible.

Phone: 07367511626

Practice opening hours from: 16th July 2020

Mon-Fri: 7.30am - 7.15pm

            Sat:  7.30am - 1.00pm

Last appointment slot (M-F) is at 6:30pm

This appt needs to be made before 6.30pm


Available Plans


1) General Treatment RRP £35.00

2) 5 x General treatments plan (purchased in bulk)

     RRP £175.00 (10% off = £157.50)


3) Diabetic assessment RRP £35.00

4) Verruca / Wart treatment RRP £35.00

      Following visit every 2 weeks = £28.00


5) Nail Surgery (1 toe) RRP £220.00

     Includes 2 follow up visits    /  (Additional toe = £50.00


6) Home visits  RRP £40.00

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Simply Podiatry Limited

Located at:  (TRANSFORMING U)

(We are on the 1st floor)

(Bilateral hand rails on stairway)

(Stairway is 15 steps)

1 Old Farm Offices

Beckett's Farm

Alcester Road


B47 6AJ

United Kingdom

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